Archive for the ‘General’ Category
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When your website design is in the throws of development, it's hard not to focus on the finest details. From navigation button placement to how your privacy policy sounds with all that legal banter, these finite elements can take you away from the big picture—where it all comes together.
As a seasoned web designer who has worked one-on-one with
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Tags: Content, Web Copy
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Your new website design can quickly become the
cornerstone of new online business ventures and Internet marketing strategy. It looks good, but how does it sound? That is, how does your target market interpret the visual layout, key navigation and, most importantly, the on-page text?
Page text is an
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What colors ensure a brilliant reflection of your brand? That depends.
You were likely hoping for a good formula for this. After color theory, color wheel spinning and contrast analysis, it's up to your web designer and the consistency of your online brand.
Color scheme planning is key, because some combos don't work. Others reveal too much...
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Whatever happened to the value of clever creativity?
Somewhere between 19th century prose and Web 2.0 we lost our brand personalities. Smooth designs and slick calls-to-action have punched the fun out of creative communication.
Click here now. Get it today. Home. About. News. Contact. Privacy. They're all useful elements, but do they
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Innovative website design doesn't begin with a blank page.
It starts with your key messages. It's fueled by your business' marketing strategies. It's ignited by your brand's conversation.
As head of
Blackwave Creative, I look to you, your business and your key messages. That inspires me to produce
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